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During the early 1980's, Pizza Hut® created a reading motivation program for children in grades K-6 called the BOOK IT!® National Reading Incentive Program. More than 20 million students participate in the program every year, which rewards them for their reading accomplishments with free pizza, praise and recognition.

The folks at Pizza Hut® think reading is so important that they created another reward and recognition program in the late 1990's called BOOK IT!® Beginners. This program encourages teachers to read aloud to young children in preschool and pre-kindergarten so that they'll develop a love of books and reading at an early age. More than one-and-a-half million youngsters are participating in the 2001 program. If you'd like to know more about these programs, we invite you to visit the
BOOK IT!® Program website at www.bookitprogram.com
or call

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